Analytica
New Brand Identity

Service
Visual Identity, Branding
Client
Analytica
Date
Jul 2023
Industry
Technology, Ai

From Data Chaos to Clarity

Analytica is a cutting-edge AI-powered marketing tool that integrates with multiple digital platforms to provide advanced data insights, real-time optimization, and AI-driven recommendations. Its features include customized reporting, competitive analysis, and scalable solutions for businesses of all sizes, helping marketers save time, improve ROI, and make data-driven decisions with confidence.

My Approach

The logo combines a sleek, modern “A” with dynamic data-inspired shapes, symbolizing connection, analysis, and growth. The color palette is professional yet fresh, conveying trust and innovation, while the typography uses a clean sans-serif for clarity and digital readiness.

Outcome

The result is a bold and contemporary identity that reflects Analytica’s role as a forward-thinking, reliable marketing partner. The new branding helps position the platform as both technologically advanced and approachable, strengthening its appeal to a wide range of businesses.

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